Cobo Center

Agency: Lovio George
Client: Cobo Center
  • Visual Design
  • Branding

Cobo Center (now TCF Center) is Detroit's largest convention space, and home to the NA International Auto Show. As a long-standing client of Lovio George, I designed digital and print collateral around their various facility offerings and features.

Cobo Center
Cobo Tech

The CoboTech digital brochure showcases the benefits of hosting an event with Cobo Center, such as high-speed wi-fi, LED super displays, and in-house broadcasting among others. This digital brochure was shared with prospective event managers.

Cobo Tech
Cobo Green

To help communicate their commitment to sustainability, I designed messaging that would display throughout the interior of the convention center. I used the Cobo logo as a vehicle to contain leaves in an illustration. The final poster was printed on recycled paper using soy-based ink.

Cobo Green
How it was made

Using a Silhouette cutting machine, I was able to create a perfect cutout of the logo from cardstock. A small houseplant was sacrificed for the cause. A little Photoshop for touch up yielded the final result.

Cobo Brochure
Cobo Email Template

Design and development for an email newsletter template, built for distribution on Mailchimp, fully responsive.

Cobo Email Template
Cobo Brochure

Working with the design team at Lovio George, we created a handy marketing brochure with complete information of convention center benefits and features. The brochure also included floor-plan information for event managers or guests.

Cobo Brochure